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kingston university

Branding the Future

Kingston University

Kingston University offer a range of different course from art and design, social sciences, business, law, health, education through to science, engineering and computing.

They approached Caboodle Design to develop a range of visually striking images which could be used throughout their engineering department to promote their courses and in-house facilities, demonstrating the experience that students could have whilst studying at Kingston University.

THE PROBLEM

Whilst Kingston University have a vast range of courses available, they lacked any specific marketing materials to promote their engineering department, attract students or showcase their range of in-house facilities.

OUR SOLUTION

GAVE THEM A VISUAL TOOLKIT TO HELP PROMOTE THEIR ENGINEERING DEPARTMENT TO BOTH STUDENTS AND EXTERNAL COMPANIES

 Art Direction  Photography  Panoramas  Large format poster design

Our work for Kingston University

Art Direction & Photography

Kingston wanted to promote their Under and Postgraduate courses in engineering to attract students and interest from employers.

To undertake this challenge Caboodle developed scene setting images to promote the university’s engineering department. The objective was to show how interesting and exciting engineering can be, so we focused heavily on their aerospace, automotive and mechanical engineering capabilities.

A dramatic photographic style was developed that allowed us to produce hero images, close ups, product and panoramic images which showcased Kingston’s engineering facilities.

Kingston University now have a full image library that demonstrates the full range of facilities on offer.

Graphic Design

Further work included developing a series of both staff and engineering division posters to promote the diverse range of courses available, these covered the automotive, metrology and aeronautical departments of Kingston University.

Kingston University now have a range of promotional materials helping them to attract students and also interest from employers.
kingston staff posters

A number of posters were developed highlighting key members of staff demonstrating their expertise and quality.

Posters showcasing the aeronautical, automotive and metrology laboratories were also created highlighting the Kingston University engineering department facilities.

kingston lab posters

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