Web Design : Sunshine
Sunshine : Travel Agency
Sunshine are a local travel agents based in Fleet and sell holidays purely online. They wanted a new website creating, their old site was very cold and clinical and very passive in communication, there was no call to action or direction for the visitor and therefore it was quite confusing to use.
A new design was created which looked quite different from the previous site. A strong background colour helped to draw your eye in to the centre to the page content, also by combining a rich blue with the corporate colours of orange and yellow made the site have far more visual impact. Larger images were also used to help to entice the visitor and to encourage them to look further into the site. Clear USPs were added towards the top of the home page demonstrating the reasons why someone should use this company. This redesign of this website won a Travel Mole web award and increased sales drastically.