Branding : Spoil Me
Spoil Me : Women's Accessories
A new women's jewellery and accessories company was launched and was in need of a brand. They offered women fabulous, fashionable and contemporary accessories that were actually affordable. The logo developed was quirky and had a bit of personality. A character of a woman shopping was developed and combined with strong type and a colour palette of warm tones - using warm aubergine and gold to complement each other. The end result was a warm, inviting brand that women would feel comfortable with. This branding was also applied to a website.