Spoil yourself with Spoil Me
Spoil Me : Women's Accessories.
Spoil Me accessories were a start up company selling women's accessories online at an affordable price.
The Brief
“We'd like a new brand created, we like the colour of aubergine, make us something pretty...”
The Solution
The first step was to create the corporate identity - this mark had to tell us everything we needed to know about the company at a glance. The logo developed was quirky and had a bit of personality - a character of a woman shopping was developed and combined with strong type and a colour palette of warm tones. The end result was a warm, inviting logo that women would feel comfortable with and would relate to.
We then went on to look at some printed items - a promotional card that would be used to tell people what was on offer and could be left as a calling card or used as a business card. A lot of purposes for one piece, but by teaming the logo with the warm colour palette and a beautiful seductive wallpaper style background, made the card very enticing and answered the brief perfectly.
Then came the website - an ecommerce site that was to be the 'shop window' for the company. User experience was key - we wanted to entice the user in to buying the jewellery and accessories that were on offer. Functional product led pages were teamed with more editorial, magazine style pages that tempted the user to buy, offering the user a unique surfing/web experience.
“I found using Caboodle Design totally stress free and easy. After having a few discussions with them regarding the style, layout and functions that I was looking for in my website, they effortlessly put it all together, exactly what I wanted and a bit more.
The whole experience was fantastic and through the process they kept me regularly updated with any on-going developments, and considering I had no clue about anything I must say their patience and professionalism was out standing.
Caboodle Design met all of my requirements. I would not hesitate in recommending their services to others.”
Lauren Clarkson, Spoil Me Accessories
www.spoilme.co.uk